{"title":"Urban Bike Wear","description":"\u003ch2\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cspan\u003eUrban Bike Wear\u003c\/span\u003e\u003cspan\u003e®: That's us\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eWe started in 2012 as an online shop. Everything was managed from the living room at Johan's home. A year later, he rented space in a bike shop to see if there were more enthusiasts in Stockholm. In 2014, Urban Bike Wear opened its own physical store at Tjärhovsgatan 14, in the heart of Södermalm right next to Medborgarplatsen and Björn's Garden in Stockholm.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"spiralarmbandsnyckelhallare","title":"Spiral Wristband Key Holder","description":"\u003cp\u003eSpiral wristband key holder, try saying that fast...\u003cbr\u003e\nA great accessory for you who are a bike messenger or wish you were one.\u003c\/p\u003e","brand":"Urban Bike Wear","offers":[{"title":"Black","offer_id":56116697661765,"sku":"spiralblack","price":39.0,"currency_code":"SEK","in_stock":true},{"title":"Red","offer_id":56116697694533,"sku":"spiralred","price":39.0,"currency_code":"SEK","in_stock":false},{"title":"Blue","offer_id":56116697727301,"sku":"Spiralblue","price":39.0,"currency_code":"SEK","in_stock":false},{"title":"Transparent","offer_id":56116697760069,"sku":"SpiralTransp","price":39.0,"currency_code":"SEK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0984\/7406\/6245\/files\/28355894-origpic-8c0628.jpg?v=1761756252"},{"product_id":"gift-card","title":"Gift Card – Urban Bike Wear","description":"\u003cp data-start=\"369\" data-end=\"729\"\u003e\u003cstrong data-start=\"369\" data-end=\"412\"\u003eGive a gift that’s truly appreciated!\u003c\/strong\u003e\u003cbr data-start=\"412\" data-end=\"415\"\u003eWith this gift card, the recipient can choose from \u003cstrong data-start=\"470\" data-end=\"558\"\u003eUrban Bike Wear’s range of quality products for cycling and everyday life on two wheels\u003c\/strong\u003e – functional cycling apparel, messenger and commuter bags, technical components, accessories, or even their next dream bike.\u003c\/p\u003e\n\u003cp data-start=\"731\" data-end=\"941\"\u003eThe gift card is valid for \u003cstrong data-start=\"756\" data-end=\"795\"\u003ethe entire online range\u003c\/strong\u003e from \u003cstrong data-start=\"802\" data-end=\"852\"\u003efixed gear to gravel and commuter gear\u003c\/strong\u003e – perfect for gifting yourself or a friend who loves the freedom of cycling.\u003c\/p\u003e\n\u003cp data-start=\"731\" data-end=\"941\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cem\u003eThe gift card can only be purchased and used online at our website urbanbikewear.com. However, there are options for picking up goods in the physical store.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-start=\"943\" data-end=\"1018\"\u003e \u003c\/p\u003e","brand":"Urban Bike Wear","offers":[{"title":"100.00 SEK","offer_id":56656039739717,"sku":null,"price":100.0,"currency_code":"SEK","in_stock":true},{"title":"250.00 SEK","offer_id":56656039772485,"sku":null,"price":250.0,"currency_code":"SEK","in_stock":true},{"title":"500.00 SEK","offer_id":56656039805253,"sku":null,"price":500.0,"currency_code":"SEK","in_stock":true},{"title":"1,000.00 SEK","offer_id":56656039838021,"sku":null,"price":1000.0,"currency_code":"SEK","in_stock":true},{"title":"1,500.00 SEK","offer_id":56656039870789,"sku":null,"price":1500.0,"currency_code":"SEK","in_stock":true},{"title":"2,000.00 SEK","offer_id":56656039903557,"sku":null,"price":2000.0,"currency_code":"SEK","in_stock":true},{"title":"2,500.00 SEK","offer_id":56656039936325,"sku":null,"price":2500.0,"currency_code":"SEK","in_stock":true},{"title":"3,000.00 SEK","offer_id":56656039969093,"sku":null,"price":3000.0,"currency_code":"SEK","in_stock":true},{"title":"3,500.00 SEK","offer_id":56656040001861,"sku":null,"price":3500.0,"currency_code":"SEK","in_stock":true},{"title":"4,000.00 SEK","offer_id":56656040034629,"sku":null,"price":4000.0,"currency_code":"SEK","in_stock":true},{"title":"4,500.00 SEK","offer_id":56656040067397,"sku":null,"price":4500.0,"currency_code":"SEK","in_stock":true},{"title":"5,000.00 SEK","offer_id":56656040100165,"sku":null,"price":5000.0,"currency_code":"SEK","in_stock":true},{"title":"6,000.00 SEK","offer_id":56656040132933,"sku":null,"price":6000.0,"currency_code":"SEK","in_stock":true},{"title":"7,000.00 SEK","offer_id":56656040165701,"sku":null,"price":7000.0,"currency_code":"SEK","in_stock":true},{"title":"8,000.00 SEK","offer_id":56656040198469,"sku":null,"price":8000.0,"currency_code":"SEK","in_stock":true},{"title":"9,000.00 SEK","offer_id":56656040231237,"sku":null,"price":9000.0,"currency_code":"SEK","in_stock":true},{"title":"10,000.00 SEK","offer_id":56656040264005,"sku":null,"price":10000.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0984\/7406\/6245\/files\/logo500x500.jpg?v=1763561248"},{"product_id":"rampreparation","title":"Frame preparation","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eIf you buy a steel frame from us, we are happy to do the basic work in our bike workshop to ensure the bike’s bearings perform as they should. We use a tap in the bottom bracket shell and ream and face the head tube.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIf you add a compatible headset and\/or bottom bracket from us, we can install those as well. \u003c\/span\u003e\u003cspan\u003eFor this extra service, we use a headset press to fit the external bearing cups into the frame and, of course, the correct bottom bracket tool (if necessary). \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWe do not cut the fork steerer tube because different stems have different heights, known as \"stack height.\" Ask us if you’re unsure which headset you need for your frame!\u003c\/span\u003e\u003c\/p\u003e","brand":"Urban Bike Wear","offers":[{"title":"Bottom bracket shell \u0026 head tube","offer_id":57217791623493,"sku":"RAMPREPP-1","price":499.0,"currency_code":"SEK","in_stock":true},{"title":"+Installation of headset and\/or bottom bracket","offer_id":57217942028613,"sku":"RAMPREPP-2","price":749.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0984\/7406\/6245\/files\/208266831-origpic-adfe6d.jpg?v=1765467939"},{"product_id":"ubw-come-rain-come-shine-cycling-cap","title":"UBW Come Rain Come Shine Cycling Cap","description":"\u003cp\u003eUnique cycling cap designed by us at Urban Bike Wear. The inspiration for the print comes from our changeable, northern climate that we cyclists especially have to endure. All the more fun when winter is over and the sun peeks out!\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eOne size fits many, from Small to Large. For example, I (Svante) can wear it and my head measures 60 cm, which usually means Large size in bike helmets. The material is thinner than on our other cycling caps, so we claim that the UBW cap is well suited for the summer season and\/or for warm-blooded people.\u003c\/p\u003e\n\u003cp\u003eHappy riding! #ubwteam\u003c\/p\u003e\n\u003cp\u003eGraphics: \u003ca href=\"https:\/\/jacobxbondesson.se\/\" title=\"Jacob Bondesson\"\u003eJacob Bondesson\u003c\/a\u003e\u003c\/p\u003e","brand":"Urban Bike Wear","offers":[{"title":"Default Title","offer_id":57705723887941,"sku":"100100024000344","price":325.0,"currency_code":"SEK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0984\/7406\/6245\/files\/UBW_Come_Rain_Come_Shine_Cycling_Cap.jpg?v=1776680390"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0984\/7406\/6245\/collections\/ubw_logo_4K.webp?v=1777017787","url":"https:\/\/www.urbanbikewear.com\/en\/collections\/urban-bike-wear.oembed","provider":"urbanbikewear.com","version":"1.0","type":"link"}